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During the recently held LIEBHERR European Championships Nantes hosted this year’s ETTU and ITTF Marketing Workshop. This was the 4th edition of such a collaborative ETTU and ITTF workshop following Budapest (2016) Luxembourg (2017) and Alicante (2018).
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The workshop was well attended with 45 people joining the interactive session. ETTU would like to thank to those attendees which included representatives of National Associations Table Tennis equipment brands ETTU Executive Board and staff and players including a former world number 1 !
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The topic this year was Working Together to Deliver High Level Quality European Events with the objective of reflecting on the entertainment industry we are all in and particularly how we can work together to improve our events for all stakeholders including fans players TV sponsors partners cities etc.
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The workshop was opened by Petra SORLING (ITTF Vice President for Finance) and Richard SCRUTON (ETTU Secretary General) and was led by Jonny COWAN (ITTF European Marketing Manager) and Lena DUBKOVA (ITTF Europe Promotions Manager). Thank you to Max ANSBRO and Beatrice ROMANESCU who gave updates on their strategies in Sweden and Romania respectively.
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You can see a summary version of the slides used at this year’s ETTU and ITTF Marketing Workshop in Nantes  here
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